Latest Blogs

Our blogs focus on UX design and related disciplines. These topics are not always very well articulated as to how they impact businesses.We write blogs for product managers, startup founders, CEOs, SMB business owners to help them understand the benefits of providing superior user experience to their customers and employees.
We write on UX design for B2B mobile apps and related topics such as UX research, usability testing, and B2B mobile app development trends, digital marketing, digital transformation for SMBs, industry insights, best practices, hiring, and more. We always welcome feedback, constructive, and complimentary. Please let us know if you would like us to cover any other specific topics.

18 06 , 2020

Everything You Need To Know About Digitization Trends

Within the last 20 years, digitization trends have changed the way companies are running. Businesses are now using different types of technology to execute their tasks. Companies must keep up with[…]

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3 06 , 2020

Never stop improving the Product UX- how to leverage AI technologies?

Let say you are looking for accommodations for your next trip. You want an affordable place, with a fantastic balcony view, and an unforgettable experience. You then open up your laptop and start[…]

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21 05 , 2020

How to Improve Products Using UX Design-led Algorithms

“OK, Google, play my Friday Starts Now playlist.”

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6 05 , 2020

How To Use Emotional Design To Win Customers

The emotional design UX strategy is one of the best strategies successful companies leverage to stand apart from their competition- think Apple. 

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22 04 , 2020

How To Leverage Proven UX Strategy To Grow Your Company Revenue

For business apps, UX strategies are about solving business problems, achieving business goals, and at the same time, addressing customer pain points.

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8 04 , 2020

A Guide to UX Research Strategy

Companies that have institutionalized UX design and UX research strategy in the culture have consistently seen revenues double than the ones who don’t. You can learn more about UX research in our[…]

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25 03 , 2020

UX Research: Everything You Need to Know

UX research is an organized study of users that provides critical insights into their behaviors, pain points, and expectations. 

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12 03 , 2020

UX vs UI – Understand the Difference

When it comes to designing applications, modern businesses that want to be competitive realize the need to provide exemplary user experience, while also regarding user experience as the ultimate[…]

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26 02 , 2020

Progressive Web Apps Vs Responsive Websites: How to Choose

As the number of mobile consumers rises, it is expected that almost 54% of e-commerce sales by 2021 will happen on mobile instead of traditional websites.

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17 02 , 2020

Native App vs. Hybrid App: How to Choose

Businesses are continuously looking for innovative ways to interact with their customers. And mobile applications are vital and dynamic business tools to make meaningful interactions a possibility.

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